GDPR FAQ - Appinflux

• 1. What is Appinflux 's approach to the GDPR?
  Appinflux complies with current EU data protection laws and will adhere to the GDPR. We provide advertising technology services, including mobile advertising exchanges and website services. Our services enable publishers of mobile applications and websites to display ads on their platforms.
• 2. Is Appinflux a data controller or a data processor?
  We act as the controller of the data we use as part of our services.
• 3. How does Appinflux collect information?
  Our services connect publishers and advertisers globally. We do not collect personal data such as advertising identifiers, precise location, or demographic information like age and gender. However, we may receive data such as IP addresses and cookies for limited purposes based on legal grounds like necessity or legitimate interests.
• 4. How does Appinflux use the information collected?
  We use the information to provide and improve our services, including:
  • Ad Reporting: Reporting ad performance to advertisers and publishers.
  • Fraud Detection: Identifying invalid clicks and preventing fraudulent activities.
  • Geo-Targeting: Serving ads based on user location (where permitted).
  We do not combine non-personally identifiable information with personally identifiable information without consent.
• 5. How does Appinflux share information?
  We may share information with customers when necessary to provide our services, such as for account inquiries or verification.
• 6. Data Subjects in the European Economic Area (EEA) and the United Kingdom
  If you are located in the EEA or the UK, we have appointed DataRep as our GDPR representative. You can contact DataRep at:

  Email: [email protected]

  Please mark correspondence with "DataRep" to ensure it reaches us.